Executive Assistants
Executive Assistant vs Virtual Assistant
If you’re looking for executive support, learning the differences between executive assistant vs virtual assistant is key. Why? Hiring the right team members is one of the three main components of running a successful startup.
Y Combinator co-founder Paul Graham said as much in one of his famous essays: “You need three things to create a successful startup: to start with good people, to make something customers actually want, and to spend as little money as possible.”
Graham knows a thing or two about startups, from how they work to how to get funding. If you’re looking for support for yourself or other members of the executive team, you should be extra careful who you bring on board.
Why? Your assistant will probably be one of your closest team members, if not the closest. They know your priorities as well as you do. They can organize your calendar without you needing to direct them. They will have access to personal information, such as bank account information, credit card details, and even information about your family. That’s why choosing an assistant is incredibly important, not only for your success but also for your peace of mind.

Table of contents
- What is an executive assistant?
- What is a virtual assistant?
- Key differences between VA and EA
- Choosing between a virtual assistant or a remote executive assistant
- Final thoughts
What Is an Executive Assistant?
What is an executive assistant? An executive assistant is a strategic business partner for the VPs and C-level executives at a company. You can try to define the role of an EA by listing the tasks they can perform, but the truth is, the role of an executive assistant evolves all the time. Given the fact that an EA directly supports one of the members of the executive leadership team, their role depends on the executive’s role. If their executive is the CHRO, they will get involved in recruiting, creating pre-meeting briefings, and assessing new candidates.
However, if their executive is the CFO, they will get hands-on when creating financial reports, managing contractors, or putting financial OKRs together for the entire team to use. An EA will become proficient in anything their executive needs them to learn.
One trait that defines executive assistants is that they all have the same priority: to make their executives as productive as they can be. EAs are the ideal business partners for startup executives because their overarching purpose is to make executives better at their jobs.
What are the tasks and functions of an EA?
- Email management: Startup executives get 50 – 300 daily emails. Handling your own inbox can quickly become unmanageable without support. An EA can read your emails, answer them on your behalf, flag sensitive ones for you to address personally, and create a sustainable system to help you reach inbox zero every day.
- Calendar management: If you get double-booked or even triple-booked on a regular basis, an EA can solve that problem for good. They have such a deep understanding of your priorities, that they can make the executive decision of deflecting or even canceling a meeting if they consider that’s not the best use of your time. Instead, they might allocate a time slot for you to devote to focus time and deep work.
- Meeting support: Executive assistants don’t just take notes at meetings. They capture action items, assign them to team members, and follow up to ensure completion. They can also put pre-meeting briefings together so you know exactly who you’re meeting, the reason for the meeting, and what’s expected of you, so the meeting is as productive as it can be.
- Travel planning: EAs don’t only book flights on your behalf; they have a clear timeline of your entire trip and make sure every minute counts. They book your preferred flights, hotels, and coworking spaces, arrange meetings with relevant folks while you’re in the destination, and ensure there’s a driver waiting for you at the end of any commitment.
- Team engagement: EAs have a unique vantage point within a startup. Being part of the team, they understand the team’s dynamics and can easily spot a decline in team morale, flagging it immediately so you can find solutions before the problem escalates. EAs can plan and implement team engagement initiatives, coordinate swag delivery to team members, and more. They can help you become a better leader for your team by staying close to your direct reports and attending to their needs.
- Operations and special projects: As we mentioned before, executive assistants are quick learners and can adapt easily to their executive’s specific needs. That’s why EAs can organize documents and workspaces, create playbooks and improve processes, conduct research, and prepare reports. Some of our EAs have created the onboarding process of their customer from scratch or have performed full revamps of some of their main tools, like Notion or Slack.
What Is a Virtual Assistant?
What is a virtual assistant? A virtual assistant is a remote employee who provides support in administrative, technical, and creative tasks. VAs tend to have flexible working hours and can be hired part-time or for specific projects, which makes them a cost-effective solution for businesses and individuals who need to delegate tasks and focus on more important activities.
What are the tasks and functions of a VA?
- Administrative support: VAs can handle administrative tasks like data entry, file organization, expense tracking, and other general office duties.
- Customer support: They can provide customer service assistance by answering queries, addressing concerns, processing orders or returns, and resolving issues via email, chat, or phone.
- Calendar management: A virtual assistant can schedule appointments, set reminders, and coordinate meetings.
- Email management: You can ask your team members to cc your VA whenever they need something from you, so they can let you know when something needs to be done urgently.
- Travel planning: They can assist with travel arrangements such as booking flights, hotels, car rental, and organizing itineraries.
Key Differences between a VA and an Executive Assistant
People who have not had executive support tend to consider executive assistants and virtual assistants to be synonymous. Even though the two roles might sound the same, and you’ve probably heard people use them interchangeably, they’re quite different. It’s true that there can be overlap with their scope of responsibilities, but understanding how the two roles are distinct can make all the difference between a good or bad hire.
The main difference between an executive assistant and a virtual assistant is that an EA plays a more strategic role in the organization and is a thought partner to their executive. They are qualified to take on complicated projects and bring them to a close, achieving results similar to those that their executive would produce. A virtual assistant, on the other hand, provides a more administrative kind of support. They can also plan trips or manage calendars, but they don’t make executive decisions or behave proactively. They wait for instructions and follow through.
Choosing between a virtual assistant or remote executive assistant
Take a look at these four scenarios to reflect on whether a remote executive assistant or virtual assistant is the best option for you. Chances are, you have most of these needs, so see if they apply to your company and choose the support that fits your needs.
Complex tasks and projects
Scenario: You require support for high-level strategic tasks such as business planning, decision-making, and project management.
- Recommendation: A remote executive assistant may be more suitable in this scenario. EAs possess advanced organizational and managerial skills, along with experience in handling complex tasks inherent to executive-level roles.
Routine administrative tasks
Scenario: Your primary need is assistance with routine administrative tasks such as simple email management, scheduling, and data entry.
- Recommendation: Opting for a virtual assistant might be more appropriate. They can provide support with day-to-day activities and are well-equipped to handle a wide range of administrative tasks efficiently and remotely.
Project-based support
Scenario: You require assistance on a project basis and for areas such as marketing, graphic design, or technical support.
- Recommendation: Hiring a virtual assistant who can work fractionally is the best option for you. Their hourly flexibility allows you to access expertise in niche areas without the costs associated with hiring a full-time EA.
Decision-making and confidentiality
Scenario: You handle sensitive information or require support in making strategic decisions that involve confidential data.
- Recommendation: A remote EA may be the better option in this scenario. EAs are typically experienced professionals who understand the importance of discretion and confidentiality in executive-level roles. They can be trusted with sensitive information and provide valuable insights to aid in strategic decision-making processes.
Now that you know and understand what the differences are between an executive assistant vs. virtual assistant, you can choose the one that best fits your company’s needs. If you want to know what some of our EAs have done for startup executives like you, take a look at what our customers are saying.